Marketing is more than just surface level, it's data and creating strategy that reflects your business in order to reach your intended audience. When done right, marketing can translate to a stronger brand as well as more profit for your business

Ryan Weckerly will discuss how the right technology tools, combines with human interaction to develop more powerful leads, profitable sale, and long-term relationships for your brand.

Attendees will learn how these takeaways will help you effectively market your business:

• Dynamic web content
• Strong SEO
• Lead scoring and nurturing
• Lead destination tracking
• A vital SRM
• Behavioral based automated e-mails
• Performance analytics